What I love most about DTLA is the mix of creatives that fill the city.  I feel so inspired seeing the transitions and growth at every corner.  The culture down here is unlike anywhere else in LA.  Now that I don’t have to worry about filling the meter every 2 hrs, I have much more time to explore and discover every pocket of Downtown.  Setting the Bar is about stepping out of the norm, and creating authentic content- which my city allows me to do everyday.